Reid Magnum

Hello! I’m Reid Magnum. My connection to the Coulee Region started at an early age – I was born in La Crosse and spent my early childhood in Tomah. As for radio, you might say I was born into that too — My Mom & Dad started Mix 96 from scratch in 1991.

My girlfriend, Chelsey, attends UW-L and we really enjoy the river, bluffs and nightlife. This truly is God’s Country.

I love watching the Badgers, Brewers, Bucks, and my favorite team is the Packers. I also enjoy tossing around a football, boating, campfires, concerts and traveling.

Besides being on the air with music, I also call games for some local sports teams.

Talk to you in the afternoon!